Florence, Oregon • Since 1978

Old
Fashioned
Joy.

Handmade ice cream, towering waffle cones, thick shakes, sundaes, fudge and saltwater taffy, served with Oregon Coast nostalgia.

True
old-school
goodness
4.5
★★★★★
Loved by hundreds of scoop seekers
48+ flavorsClassics, Oregon favourites and wildly good seasonal surprises.
Scroll for a taste
The never-boring flavour parade

The cone stays. The cravings roll by.

Currently cravingOregon Trail
01 • The local legend

Oregon
Trail

A Florence favourite with a name that feels right at home on the coast.

03 • Berry country

Cascade
Blackberry

Bright berry flavour made for Oregon road trips and riverfront walks.

05 • Cool classic

Mint
Chocolate Chip

Fresh mint, dark chips and that unmistakable first-bite crunch.

07 • Built to crunch

Fresh
Waffle Cones

Golden, crisp and ready to catch every glorious drip.

09 • The chewy aisle

Saltwater
Taffy

Colourful handfuls of coast-trip nostalgia, with flavours for every mood.

02 • Sweet meets salty

Salted
Caramel

Deep caramel richness with just enough salt to make another scoop inevitable.

04 • Dark and juicy

Black
Cherry

A bold fruit classic with the old-fashioned parlor energy BJ's is known for.

06 • Shake it up

Thick
Milkshakes

Your favourite scoop spun into a cold, creamy, straw-standing shake.

08 • Go all in

Hot Fudge
Sundaes

Ice cream, warm fudge and the kind of finish that deserves both hands.

10 • Take some home

Old-School
Fudge

Rich, sliceable and waiting beside the scoops for one more treat.

BJ's heritage logo
True old-fashioned batch

Still doing it the good way.

Since 1978, BJ's has been the kind of place where choosing a flavour takes longer than eating it. The ice cream is made in-house from house recipes, then paired with cones, shakes, sundaes, fudge and taffy for a proper Florence tradition.

1978The story began
48+Flavours to explore
101Oregon Coast location

Sweet
talk.

What visitors remember most: the huge flavour selection, handmade ice cream, friendly service and the irresistible taffy wall.

★★★★★
Visitors love the huge selection and the easy little coast-trip stop.
Visitor highlight
★★★★★
Homemade flavour, generous scoops and a crisp waffle cone are the recurring favourites.
Visitor highlight
★★★★★
Families mention the friendly service, old-school shop and colourful taffy selection.
Visitor highlight
★★★★★
Salted caramel, blackberry and hot fudge keep showing up on the must-try list.
Visitor highlight
★★★★★
Visitors love the huge selection and the easy little coast-trip stop.
Visitor highlight
★★★★★
Homemade flavour, generous scoops and a crisp waffle cone are the recurring favourites.
Visitor highlight
★★★★★
Families mention the friendly service, old-school shop and colourful taffy selection.
Visitor highlight
★★★★★
Salted caramel, blackberry and hot fudge keep showing up on the must-try list.
Visitor highlight
Dine-in • Takeout

Meet us
on the 101.

Pull over for a cone, a shake or a bag of taffy before your next Oregon Coast adventure.

Address2930 US-101, Florence, OR 97439
Phone(541) 997-7286
HoursMon–Fri 11 AM–10 PM
Sat–Sun 10 AM–10 PM
BJ's Ice Cream Parlor